A charm is a sentimental journey you can hold in your hand to relive precious memories or recall special occasions for a lifetime. It is the classic collectible. No other gift captures a moment as clearly as a fashionable and affordable charm. Each charm tells a story. With thousands of charms available in Sterling Silver, Gold Plate, 10 Karat Yellow Gold, 14 Karat Yellow Gold, and 14 Karat White Gold, you are sure to find the right charms to commemorate an event, share a special moment or highlight a hobby. A charm is one of the easiest, most memorable gifts you can choose.